Awesome Ads: Ariel’s Campaign and Axe Shower Gel

12Apr07

Ariel’s Advertising Campaign:

Brilliant and funny. This is my first time to see an ad for a detergent executed brilliantly, with apparent seriousness despite the fact that detergents, Ariel in this case is a low-involvement product. I love it.

Axe Shower Gel:

Axe ads are my favorites, period!

Via Ads of the World

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4 Responses to “Awesome Ads: Ariel’s Campaign and Axe Shower Gel”


  1. Gravatar Icon 1 Qwaider قويدر Posted April 12th, 2007 - 7:08 pm

    I think Axe’s ads are over sexed. They focus too much on that aspect (from the male’s point of view).
    We’re really not that sex crazed

  2. Gravatar Icon 2 Shaden Posted April 12th, 2007 - 7:09 pm

    Qwaider, I think they’re hilarious!! yes there’s sex appeal but it’s overpowered by humor. I find them very very creative and smart.

  3. Gravatar Icon 3 Qwaider قويدر Posted April 12th, 2007 - 7:34 pm

    :( So that’s how you see us :( I’m more than just a pretty face

  4. Gravatar Icon 4 Dave Posted April 14th, 2007 - 8:06 am

    Qwaider, perhaps you should start wearing Axe. ;)

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"Awesome Ads: Ariel’s Campaign and Axe Shower Gel" is filed under C0Ol Ads and Marketing. It was published in April 2007.







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